S.A.M. Jacket, Eileen Fisher Top, Red Smythe blazer c/o Blu’s Calgary
By this time, you have definitely seen me post about my collaboration with Blu’s Womenwear and the great pieces I snagged at the Southcenter location!
Here’s the thing. To be perfectly honest, I had never even heard of Blus’s until I was invited to join a focus group at their Banker’s Hall location. Literally, I had to Google Maps where I was going – no joke. Since then, I have learned so much about their brand, what they carry in store and the company vison.
Blu’s is locally owned and exclusive to Edmonton and Calgary. They carry high end women’s wear from many different designers and really bring a curated, unique flavour to the next step in women’s fashion.
To my surprise, many of my favourite brands already lived at Blu’s. They carry Smythe jackets (you know the fabulous Tommy Smythe, side kick to Sarah Richardson, my all time favourite designer? Ya, his sister), Vince, Micheal Kors, Hugo Boss, S.A.M., Tahari, Eileen Fisher and many, many more! There are many of the same types of things you would find at the big box high end stores, but this is small, locally owned and and the staff is so friendly and helpful (more on that below)!
I have always been a big believer in mixing my closet with trendy, more affordable pieces and good quality, well tailored, timeless investment items. Blu’s is where you will find the latter. The price point is high, but very much worth it for those special pieces. For example, I picked out the warmest, most beautiful winter jacket by S.A.M., that I am certain will last me season to season, and be just as practical for a zoo day with Ella as a nice dinner out with Brad. It is a really subtle shade of olive/army green and the fur around the collar is both stylish and warm! The construction is equally impressive with heavy duty zippers and and great insulation, without being too bulky. It’s safe to say I am a huge fan! Blu’s has a really good selection of all different types of beautiful winter coats and again, I truthfully would have never thought to check there! Without going into detail about every item that I bought, I will say this: they are beautiful, unique pieces that I really do love and fit me like a glove!
Lastly, I have to give a shout out to Stephanie, both for the opportunity to get to know Blu’s better and also for being so good at what she does! Before I arrived in store, she had pulled some items that she thought I may like. A lot of the items I pulled myself were exactly the same! Pretty impressive. She is a lovely person with amazing taste and a great representation of the Blu’s team. Unlike some high end retail, I didn’t feel judged or questioned for being in the store and was greeted with smiling helpful faces. It was really refreshing and totally welcoming.
So, if you have never heard of Blu’s, or you haven’t been in for a while, give it another look! Take a few minutes and really check out what the store has to offer. If you are like me, you will be really, really impressed.